Trained directly by NLP co-creator Dr. Richard Bandler

Become a Licensed Practitioner of NLP™ in 7 Days

Walk out with the power to transform any life, starting with yours. Seven intensive days of NLP and hypnosis in a historic room in the heart of Leiden, live demonstrations, deep practice and direct feedback, with a certificate signed by Dr. Richard Bandler and Jimmy van der Ham.

When and where
15 - 21 February 2027 · Leiden, the Netherlands
Limited to 12 participants. Early pricing ends 1 December.
Apply for a place

Where NLP becomes a skill you own.

You don't sit and take notes for a week. You do it. Morning, afternoon and evening, you practice NLP, hypnosis, state control, belief change and communication in a small group, with live demonstrations and direct feedback until it works in your hands.

By day seven, you're not someone who knows about NLP. You're someone who can use it, with clients, in your business and in your own life.

The method

What is Neuro-Linguistic Programming?

NLP is a practical methodology for mapping and changing the patterns of human behaviour. It studies how people think, feel, communicate, learn, change and create results, consciously and unconsciously.

At its core it gives you the tools to create more freedom for yourself, change unhelpful patterns, build new responses, and move toward a better future.

NLP is educational in nature. It's about teaching people how to run their own brain more effectively, especially in the moments where it matters most.
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Everything included

7 days of live training
Morning, afternoon and evening, so the skills go from your head into your hands.
Live demonstrations
See every technique work on real people before you use it yourself.
Hands-on practice
Practice every technique, again and again, until it works.
Direct feedback from Jimmy
Personal guidance from a trainer trained directly by Bandler, so you learn it right the first time.
Experienced assistants
Trained assistants support you during every exercise, so you're never stuck.
The complete toolkit
State control, belief change, communication and personal transformation, for clients, business and life.
Official certification
Your Licensed Practitioner of NLP™ certificate, hand-signed by Dr. Richard Bandler and John La Valle, President of the Society of NLP™, and Jimmy van der Ham.
Alumni rate
Come back and retake the training anytime at a special alumni rate.
The group seated in a circle while the trainer works at the flipchart
Teaching

The skills you walk out with

How the mind works
Understand how the brain creates thoughts, emotions and behavior, and why some patterns stick while others change in an instant.
State control
Change how you feel in the moment, from anxious to calm or from stuck to motivated, and help others do the same.
Identity and self-image
Optimize who you believe you are, so your behavior naturally follows who you're becoming.
Beliefs and habits
Dissolve limiting beliefs, break unhelpful habits and install patterns that actually serve you.
Freedom from the past
Change how old memories and fears are stored in the brain, so they lose their emotional charge, without reliving them.
Future direction
Build a compelling future, set clear outcomes and move toward the person you want to become.
Hypnosis
Combine NLP with hypnosis to work directly with the unconscious for deeper, faster and more natural change.
Conversational change
Use language and questions to shift how someone thinks and feels, and open new possibilities, in ordinary conversation.
A demonstration in front of the group - two people seated facing each other, flipcharts behind them
Demonstration

Your week in the heart of Leiden

The bootcamp takes place at the Human Optimization headquarters: a beautiful private training space with high ceilings, tall windows and natural light, right by Leiden's historic canals.

Leiden is just 17 minutes by train from Schiphol Airport and one of the most beautiful historic cities in the Netherlands, with canals, cafés, restaurants and hotels close by.

This isn't a hotel conference room. It's an intimate space, away from everyday distractions, where you can focus, open up and do your best work.

Recent bootcamps sold out months in advance.

Past bootcamps

  • Leiden, the Netherlands
  • Italy
  • Orlando, USA
  • New Jersey, USA

Certified at the source.

After completing the training, you receive your Licensed Practitioner of NLP™ certificate, hand-signed by Dr. Richard Bandler, co-creator of NLP, and John La Valle, President of the Society of NLP™.

This is the official Society of NLP™ license, not a certificate from a school that learned NLP secondhand.

And it's only the beginning. As a Licensed Practitioner, you can continue to Master Practitioner level.

A Society of NLP certificate, signed by Dr. Richard Bandler
A Society of NLP™ certificate, signed by Dr. Richard Bandler.
Practising in pairs in front of the Meta Model chart, with another participant watching
Practice

Train with Jimmy van der Ham

Licensed Trainer of NLP™ · Founder of Human Optimization · Member of Dr. Bandler's assisting team

Jimmy learned NLP directly from Dr. Richard Bandler. Today he serves on the assisting team at Bandler's own trainings around the world, running practice groups and guiding participants as they learn.

He was also chosen to translate several of Dr. Bandler's books into Dutch, work that demands precision with every word, pattern and distinction.

He has trained practitioners in the Netherlands, Italy and the US, and his recent bootcamps sold out months in advance.

In the room, he demonstrates everything live, gives you direct personal feedback, and makes sure you can do it yourself before you go home.

This bootcamp is for you if

  • You're a coach, therapist or trainer who wants faster, deeper results with clients.
  • You run a business or lead people, and want to communicate and influence with more impact.
  • You're ready for your own breakthrough, and want to learn how to help others do the same.
  • You want to experience NLP and hypnosis, not just study them.
  • You want a certification that actually means something.

This is not for you if

  • You'd rather sit back and listen than practice.
  • You want a certificate, not the skills behind it.
  • You want to disappear in a big seminar room.
  • You're looking for the cheapest NLP certificate you can find.
Bonus · Included

Your training doesn't end on day seven.

After the bootcamp, you join three live group calls on Zoom with Jimmy. Sharpen your skills, deepen your understanding and get answers to the questions that come up once you start using NLP in real life.

Imagine what you'll be able to do

Apply now

Your place is waiting.

15 - 21 February 2027 · Leiden, the Netherlands · Limited to 12 participants.

1

Apply for the February Bootcamp.

2

Jimmy personally reaches out to you.

3

Secure your place.

Apply before 1 December for early-bird pricing. Repeating the training or coming with a group? Mention it in your application for a special rate.

Apply for the February Bootcamp

Only 12 places. Apply below and I'll personally reach out with the next steps.

I'm applying as

Applying is free and doesn't commit you to anything. Apply before 1 December for early-bird pricing.

✓

Your application is with Jimmy

He reads every one himself and will come back to you personally.

They walked out changed.

Bootcamp graduates, in their own words.

Before you ask

What People Often Ask

What is Human Optimization?
Human Optimization is about upgrading the patterns that shape how you think, feel, communicate, lead, and perform. Jimmy uses NLP, hypnosis, communication, and unconscious change-work to help people create deeper and more generative change.
Who is private coaching for?
Private coaching is for business owners, coaches, and high performers who want to work on identity, mindset, state control, communication, energy, and performance in a focused one-on-one setting.
How is this different from regular coaching or therapy?
This work is practical, direct, and experiential. Instead of only talking about problems, we focus on changing the internal patterns behind how you think, feel, respond, communicate, and perform.
Do you still offer single NLP or hypnosis sessions?
Sometimes, but my main focus is premium private coaching for people who want deeper transformation and longer-term support. If a single session is the right fit, we can discuss that during the strategy call.
What is the Licensed Practitioner of NLP™ Bootcamp?
The Bootcamp is a 7-day immersive training in Leiden where you become a Licensed Practitioner of NLP™ through live demonstrations, deep practice, direct feedback, and official certification.
Can Jimmy train my group, team, or organization?
Yes. Jimmy is available for private workshops, masterclasses, online trainings, and group events designed around your audience, goals, and event.
Is this coaching, therapy, or training?
This is not therapy. Jimmy’s work is educational, practical, and change-focused. It uses NLP and hypnosis to help people understand and upgrade the patterns behind how they think, feel, communicate, and perform.
Do I need experience with NLP or hypnosis?
No. You do not need prior experience. Jimmy works with beginners, coaches, business owners, and experienced practitioners. The work is practical, direct, and adapted to your level.
What kind of problems can this help with?
People often come to Jimmy when they feel stuck in overthinking, emotional reactions, self-doubt, lack of confidence, lack of motivation, limiting beliefs, money blocks, communication blocks, pressure, fears, anxiety patterns, panic responses, addictive patterns, or old identity patterns. The work focuses on changing the internal patterns behind those challenges, not just talking about them.
Not ready to apply yet?

Experience it first, live and free.

Join the free masterclass on Zoom, the last Wednesday of every month. Watch Jimmy create real change in real time, and find out for yourself what's possible.

Jimmy van der Ham Or just ask

Talk to Jimmy

Have a question, a team that needs training, or something you want to work on privately? Write to me directly.

I answer every email myself.